GrayMatter: Enabling Insurers Create Business Value through Analytics
While basic reporting, business intelligence and descriptive analytics continue to be a must-have for insurers to be able to take accurate business decisions, advanced predictive and prescriptive analytics are enabling insurers to further enhance their competitive advantage. GrayMatter's Insurance analytics solution called IA+ , has enabled tremendous business benefits for insurance businesses by ensuring the right mix of domain knowledge and technology skills ranging from business intelligence to advanced analytics.IA+ has been implemented successfully for several global clients and has enabled achievement of their key business objectives, thereby fulfilling GrayMatter's fundamental goal of driving customer success. Moreover, GrayMatter has to its credit, remarkable achievements like rolling out the enterprise-wide IA+ solution for one of its customers with 50+ branches, 17,000+ business users in a time span of 8 weeks.
IA+Solution Decoded
IA+ is a pre-built, role-based solution that serves the enterprise-wide BI and Analytics needs of insurance companies. The solution is role-based and hence supports decision making across levels including entry level users, analysts, managers and senior executives. The solution has been created with the help of inputs from Insurance domain experts which has ensured inclusion of appropriate KPIs into IA+. Being technology agnostic, IA+ is qualified to be implemented on any technology stack, which in turn ensures that any existing IT investment made by the customer is protected.
Equipped with advanced analytics techniques such as logistic regression, customer segmentation, and association rules, this solution provides remarkable business insights. IA+ is built in tune with the latest developments in data science and machine learning with data mining algorithms in place to enable accurate risk pricing, customer profiling, up-sell/cross-sell, and prediction of lapse etc.
GrayMatter also ensures proper data governance mechanisms in all its projects so that data integrity and quality are maintained across the enterprise.
No One Covers Insurance Analytics the Way IA+ Does
IA+ is a truly enterprise-wide BI and Analytics solution with a modular value proposition. Each module caters to a specific area of Insurance business with relevant detailed KPIs and analyses represented through dashboards, reports, visualizations as well as advanced analytics models. The following infographic depicts the modular value proposition of IA+
End-to-End Analytics Solution
GrayMatter's Insurance Analytics (IA+) solution is end to end- from extraction, transformation and loading of data, to reporting, dashboarding, visualization and advanced analytics. The data extractors, transformation routines and load procedures are pre-built and hence the customer is relieved from investing time, effort and money in data integration. The pre-built KPIs offer the icing on the cake by providing the ready-made insights that insurance executives want.
"Our findings from serving IA+ customers reveal that on an average less than 5 percent customization is required to the prebuilt solution, to meet any non-standard business needs", explains Vikas Gupta, CEO and CTO, GrayMatter.
With several more success stories in their books, GrayMatter continues to ensure high quality insights for a mission critical business like insurance.
Being technology agnostic, IA+ is qualified to be implemented on any technology stack
No One Covers Insurance Analytics the Way IA+ Does
IA+ is a truly enterprise-wide BI and Analytics solution with a modular value proposition. Each module caters to a specific area of Insurance business with relevant detailed KPIs and analyses represented through dashboards, reports, visualizations as well as advanced analytics models. The following infographic depicts the modular value proposition of IA+
End-to-End Analytics Solution
GrayMatter's Insurance Analytics (IA+) solution is end to end- from extraction, transformation and loading of data, to reporting, dashboarding, visualization and advanced analytics. The data extractors, transformation routines and load procedures are pre-built and hence the customer is relieved from investing time, effort and money in data integration. The pre-built KPIs offer the icing on the cake by providing the ready-made insights that insurance executives want.
"Our findings from serving IA+ customers reveal that on an average less than 5 percent customization is required to the prebuilt solution, to meet any non-standard business needs", explains Vikas Gupta, CEO and CTO, GrayMatter.
With several more success stories in their books, GrayMatter continues to ensure high quality insights for a mission critical business like insurance.
